Tuesday, 13 December 2011

Brilliant tips for every day

25 clever ideas to make life easier

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Clever ideas: hull strawberries with a strawVia: amy-newnostalgia.blogspot.com
Why didn’t I think of that?! We guarrantee you’ll be uttering those words more than once at these ingenious little tips, tricks and ideas that solve everyday problems … some you never knew you had! (Above: hull strawberries easily using a straw).
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Clever ideas: use a walnut to heal furniture scratches Via: apartmenttherapy.com
Rubbing a walnut over scratches in your furniture will disguise dings and scrapes.
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Clever ideas: WD40 for cleaning crayon off TV screensVia: unplggd.com
Remove crayon masterpieces from your TV or computer screen with WD40 (also works on walls).
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Clever ideas: keep a cut apple from going brownVia: athomewithrealfood.blogspot.com
Stop cut apples browning in your child’s lunch box by securing with a rubber band.
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Clever ideas: store bedlinen sets inside their pillowcasesVia: marthastewart.com
Overhaul your linen cupboard – store bedlinen sets inside one of their own pillowcases and there will be no more hunting through piles for a match.
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Clever ideas: bowl as iPhone sound amplifierVia: realsimple.com
Pump up the volume by placing your iPhone / iPod in a bowl – the concave shape amplifies the music.
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Cleaver ideas: wet wipe dispenser as plastic bag storageVia: savvyhousekeeping.com
Re-use a wet-wipes container to store plastic bags.
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Clever ideas: baby powder to remove sand from feetVia: iheartnaptime.net
Add this item to your beach bag. Baby powder gets sand off your skin easily – who knew?!
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Clever ideas: velcro strip on wall to hold soft toysVia: realsimple.com
Attach a velcro strip to the wall to store soft toys.
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Clever ideas: gift wrap storage on cupboard ceilingVia: flickr.com
Look up! Use wire to make a space to store gift wrap rolls against the ceiling, rather than cluttering up the floor.
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Clever idea: stocking over vacuum to pick up lost itemsVia: instructables.com
Gotcha! Find tiny lost items like earrings by putting a stocking over the vacuum hose.
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Clever idea: box lid cupcake holderVia: realsimple.com
Make an instant cupcake carrier by cutting crosses into a box lid.
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Clever idea: how to fold a fitted sheetVia: stephmodo.com
For those who can’t stand the scrunching and bunching: how to perfectly fold a fitted sheet.
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Clever idea: magnetic bobbypin storageVia: sprwmn.blogspot.com
Forever losing your bathroom essentials? Use magnetic strips to store bobby pins (and tweezers and clippers) behind a vanity door
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Clever idea: use shower caps to hold shoes when packingVia: realsimple.com
A tip for holiday packing. Store shoes inside shower caps to stop dirty soles rubbing on your clothes. And you can find them in just about every hotel!
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Clever idea: muffin pan craft storageVia: familyfun.go.com
A muffin pan becomes a craft caddy. Magnets hold the plastic cups down to make them tip-resistant.
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Clever idea: bread tags as cable labelsVia: unplggd.com
Bread tags make the perfect-sized cord labels.
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Clever idea: cook cupcakes in ice cream conesVia: kiboomu.com
Bake cupcakes directly in ice-cream cones – so much more fun and easier for kids to eat. Definitely doing this!
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Clever idea: microwave your own popcorn in a plain paper bagVia: squawkfox.com
Microwave your own popcorn in a plain brown paper bag. Much healthier and cheaper than the packet stuff.
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Clever idea: use a tension rod to hang spray bottlesVia: jengrantmorris.blogspot.com
Brilliant space-saver: install a tension rod to hang your spray bottles. Genius!
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Clever idea: how to make heart-shaped eggsVia: 9gag.com
Win friends at breakfast with this heart-shaped egg tutorial. Aww shucks!
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Clever idea: use upside-down muffic pan to make cookie bowlsVia: wilton.com
Turn your muffin pan upside down, bake cookie-dough over the top and voila – you have cookie bowls for fruit or ice-cream. Click here for recipe.
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Clever idea: freeze aloe vera lotion for soothing burnsVia: realsimple.com
Freeze Aloe Vera in ice-cube trays for soothing sunburn relief.
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Clever idea: gutter veggie gardenVia: lifehacker.com.au
Gutter garden: Create a window-box veggie patch using guttering.
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Clever idea: egg cartons for Christmas ornament storageVia: re-nest.com
Use egg cartons to separate and store your Christmas decorations.

What do you do on your Mobile?

Infographic Of The Day: All About The Mobile App Market

A superb infographic from GDS reveals three important insights about what people want from the apps on their phones.

Everything you hear about these days is mobile-app this and mobile-app that. But what does the mobile-app market look like? What do people want from apps? And what does the competitive landscape look like when you compare iPhone to Windows to Android?
Lucky for you, we have answers, thanks to James West of GDS Infographics, who created this superb collection of facts and figures for the iStrategy conference. Let's dive in.
Games are obviously the killer app of the mobile market--64% of people who pay for an app also download a game; other popular ones include social networking, weather, entertainment, and banking:



[Click to view larger]
But the really astounding stat lies at the bottom of that chart: Despite all the noise about Android owning more market share than Apple, Apple has 300,000 apps available compared to Android's truly pitiful 25,000. You be the judge about whether that's because Apple was first or because developers find Apple apps easier to develop or because the device's users simply use more apps--it's hard to deny how significant a content lead Apple's iOS has over its competition.
Moving onto the next chunk of insights. You might think that since games dominate the app market, they would be the only things that people are willing to pay for. To some extent, that's true: The top five paid-for apps on the market are all games, while the top five free apps all have some sort of function:



There's a massive gap in the app market.
But again, pay attention to the bottommost charts in that panel (above). While 93% of people who paid for apps might be willing to pay for a game, 84% are also willing to pay for a productivity app and 77% are willing to pay for a food app. Compare that to the things that people actually bought, in the first panel we saw above: Only 21% actually bought a productivity app and only 18% actually bought a food app.
That means one of two things: Either people say they'll buy things they actually won't. Or: There's a massive gap in the app market. I find the latter option a bit more likely: As app developers have chased the dream of creating the next Angry Birds, they've left some huge gaps in the market. As I've argued before, we're coming to a point where if something is important to you, then it lives as an app on your phone. But developing all those applications is a far different task than developing a game: For one, you have to think in a deep way about the user, rather than just the user experience. In other words, building that new generation of apps is hard work. But that's where the real opportunities lie in the app market.
The last panel brings us to some different insights. But in many ways, this is the most surprising information of all. Check out the first chart: iPhone, Android, and Windows 7 users all download games at about the same rate. But iPhone users spend way, way more time actually playing those games:



I suspect that there's a few things going on here: For one, given the huge lead that Apple has in apps available, the games might simply be better.
But I would bet there's something more subtle going on as well: People relate to their iPhone a bit differently. All you have to do is pick one up and compare it to the competition. You quickly realize that in many ways it's a friendlier device, with a less complicated interface. It feels a lot less like a productivity tool than it does a window onto this big zoo of apps. That's a very subtle effect that arises from a slew of design details. But it's nonetheless true that those design details can change your attitude to a product--and how you use it.

Monday, 20 June 2011

Friday, 10 June 2011

Friday, 26 November 2010

International Mobile

China has 842m mobile subscribers
"Total telephone subscribers saw a net increase of 7.56 mln in October, with mobile subscribers growing by 8.74 mln to 842.04 mln, and fixed-line subscribers dropping by 1.18 mln to 300.09 mln. Broken down by traditional fixed-line and PHS, the PHS subscriber base declined by 1.17 mln subs to 31.65 mln, while traditional (i.e. non-PHS) fixed-line subscribers decreased by 20,000 to 268.44 mln.
A total of 67.38 bln SMS messages were sent during the month of October, bringing the total for the first 10 months of 2010 to 685.27 bln, a 6.8% increase over the figure during the same period of 2009."

There are 506m mobile subscriptions in Africa
"The number of active mobile subscriptions in Africa crossed the half-a-billion mark in the third quarter of this year, to reach 506 million at end-September, according to research by UK-based Informa Telecoms & Media.
The report, published on the researcher’s website said at the end of the third quarter of this year, Africa accounted for 10% of the world’s mobile subscriptions and was one of the world’s fastest-growing regions – with the subscription numbers increasing 18% over the year to September."

Mobile Phone Orchestra



Taking the musical instrument to the next level and adding an element of global social networking... Interesting.

Friday, 19 November 2010

Different Digital Display

Have you seen this? Assassin's Creed Campaign, digital creative and new formats that interlink and run across different sites.They've linked YouTube to MSN and then only click through to their own landing page.

It really shows that it's about:
1) Engagement, captivating your audience and providing relevant content within the ad unit
2) Interrupt the user journey only to enrich  and add value
3) Generate stand-out through innovation

Quite amazing really:












http://www.youtube.com/user/assassinscreeduk

Same principle but across individual ad units within a page:
















http://www.flashtalking.net/view/demo/7624/1/

Thursday, 18 November 2010

Brand advocacy with Coca Cola light on their 25th anniversary...

Yet another brand that shows that it understands that the cumulative effect of lots of small gestures can create a lot of noise.  

New browser experience or just another gimmicky social networking facilitator?

http://www.rockmelt.com/



NYT Review

RockMelt: The User Manual

RockMelt’s browser interface.
Last week, a start-up company called RockMelt unveiled a free browser for PCs and Macs, customized for people who live on social networking sites. RockMelt has gotten a lot of attention, because the company’s management and investors include several of the “Netscape mafia” who built the first widely successful browser in the early 1990s, including the Silicon Valley wunderkind Marc Andreessen.
(...)
RockMelt’s goal is to let people keep on top of Facebook, Twitter and Google as quick, efficient side tasks, rather than going to separate sites for each. The company plans to add support for other sharing services, too, like Flickr, YouTube and LinkedIn. There are plenty of other social-network-console products already out there, but RockMelt’s clever implementation is worth a spin.

"Dinner Party" Stats

Gaming
+20m gamers in the UK (PC / Console and casual)
+14m gamers via mobile phone
Active Female gamers play an av. p/ 6hrs per week with Males playing 10.
7% of all online time is spent playing games
There are 9m Xbox/PS3 in the UK and a further 10m Nintendo Wii’s
Facebook has 500m members and 200m of those play regularly play games in it (ie. Farmville)


Mobile
It took 14 years for the 1st billion phones to be sold and only a year for the 4th
Mobile commerce accounts for £2.8bn in the UK but only 3% of companies are mobile enabled
33% of all mobile searches are location specific
Mobile searches grew 400% last year
20m UK mobile internet users
The average smartphone user is using the mobile internet for 34 minutes a day
Prediction? By 2015 your mobile will have replaced yoru keys and cash spending...

Monday, 8 November 2010

Inspirational: The Influencer


INFLUENCERS TRAILER from R+I creative on Vimeo.


http://www.influencersfilm.com/#/Home

Virtual game made real: Mini

Through simple and easy to use mobile technology MINI create an engaging game. A virtual treasure hunt, where by-passers become your enemies and the city becomes your playing field.

Friday, 22 October 2010

Digital Media Museum

Adobe builds an all-digital museum created to showcase all forms of digital art and media. The vision for the museum is to celebrate digital media and the artists who are embracing and exploring its limitless possibilities. The venue invites visitors to thoroughly explore the interactivity, lack of physical boundaries, and 24/7 availability of the online world.

Wednesday, 20 October 2010

Band plays entire song with 4 iphones



Atomic Tom produce an iPhone-inspired video, playing an entire song on Apple apps.
Gizmodo suggests: “Authentic or not, the dudes sound great with a very minimal setup, and their fellow passengers seem entertained enough—which is more than you can say for your average Subway crooner. Note to future bands: maybe you don’t need the pricey instruments to begin with?”

360 Video experience


You can scroll around the scene while it's playing and watch the video from 360 degree angles. Watch it more than once and you'll find different hidden scenes, you may have missed while looking a different way when watching it the first time. Fun.









And a 360 degree view on surfing. The effect that many people first saw in The Matrix. Awesome!

Monday, 18 October 2010

Google launches "hyperlocal" ads


Mobile search still represents a very small part of global search traffic but it appears that Google is becoming more and more keen on capitalizing on it's potential.

Google introduces "hyperlocal"  ads, an ad format that takes full advantage of mobile's geo-targeting capabilities by providing distance information directly within the ad. Moreover, local businesses are also able to include click-to-call and click-to-site option simultaneously within the same ad.

Virals that spread in 2009 & 2010

http://thefuturebuzz.com/2010/08/02/viral-images-2010/

Music: Just for fun



Friday, 15 October 2010